Blogging is not a new subject when it come to making money online. Does people really make money by blogging? The answer is Yes. First you need to select a blogging platform to start. There are many platforms available in the market but I prefer Blogger and Wordpress as my blogging platform.

So, how does people making money blogging? I have listed four ways below and hopefully this will help you to understand how people are making money by blogging.

CPC Advertisement Network

There are many company provide CPC Ad Network. One of them is Google Adsense.

Adsense was created by Google to help blogger or website owner to make money online to improve their internet revenue income.

How does it work?

Google AdSense is a free program that enables blog or website publishers of all sizes to display relevant Google ads and earn. Money will be earn every time advertisement clicked by a potential customer.

There are some down side when implementing Adsense. Let say, if you are trying to sell a product on your website, and at the same time applying Adsense, you are indirectly asking your visitor to leave your site. However, if your blog are offering with quality contents or products, I am sure your visitor will come back for more resources and tips. This way you will make money before you even selling your product. Isn’t that great.

CPM Advertisement Network

Same as CPC only this time blog or website publisher is paid based on page impressions received. Usually money paid per thousand page impressions received.

Some recommended company that provide these kinds of services such as Adsdaq, Casale Media, Adbrite,Adify, Veremedia, and BuzzLogic. Unfortunately, many company set a very high requirement for web or blog owner to participate their programs.

Direct Advertisement Sales

As your blog is getting popular and receiving tons number of visitors per day, this is the perfect time to share the traffics by offering an advertisement space to your visitors. Spaces can be small, medium and large banner depending on price. You can also offer a text link spaces for your visitors. I recommend for all advertisement link applied in nofollow.

Referral Programs Sales

Having a blog will definitely give you an opportunity to promote other internet make money opportunities without spending a dime. Many make money online opportunities such as affiliate programs and paid online surveys pay their member with referral money each time new member is introduced. So, what you need to do is to write an honest post about products that you have joined and this will definitely attract reader to follow.

Author Bio:

Ipin J is currently publishing a blog about top ten money machine available on the internet. His objective is to help people to make money online without having a difficulty to search for resources and knowledge.

About the Author

Ipin J is currently publishing a blog about top ten money machine available on the internet. His objective is to help people to make money online without having a difficulty to search for resources and knowledge.

Article Directory Source: http://www.articlerich.com/profile/Ipin-J/71838

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After investing hours of work into your blog, it’s time to reap the rewards. Advertisers love blogs since the content is keyword rich and the general online population trusts bloggers more than ecommerce sites.

Why Sell Advertising Space Direct?

There are several reasons why selling Advertising Space for Banner Ads is a better alternative to Adsense and ad networks. Here are a few:

• You don’t lose a chunk of your profits to commissions. Ad networks charge anywhere from 20-50% for placing ads automatically on your web page/s.
• Since Ad Networks have an oversupply of inventory (Ad Space) to sell, they discount your space to advertisers up to 90% according to the Internet Advertising Bureau. That means less revenue in your pocket.
• You have complete control over who advertises on your site and when.
• You can sell your Ad Space based on time and not rely on clicks or impressions to get paid.

How do I find Advertisers?

Advertisers have learnt that it’s better to place their Banner Ad on a directly relevant website or blog which appeals to their target market. Find websites which come up for keywords your blog ranks highly for. Contact the non-competing websites which you believe would be interested in advertising on your blog.

Send them a polite email stating why you believe their advertising on your blog would be beneficial to them. Give them some pricing options together with your website analytics or statistics. You can link to your “advertise here” page if you have one. If not, you should create one.

Personalise each email by using the contact’s name or the site’s name. Keep a record of who you’ve contacted in a spreadsheet together with their responses.

Should I use an Ad Space Auction?

Ad Space Auctions (also known as a Banner Auction) provide an additional means of showcasing the Advertising Space you have up for sale. It’s like selling items on a normal auction website, only you sell Ad Space.

You normally have a couple of options for creating the listing including the standard auction, buy-out for a specific price and allowing potential advertisers to make you their best offer.

A link to your website on your auction page allows buyers to browse and see what’s on offer. You can also capture a screenshot, upload your site statistics and specify your terms and conditions.

The benefit of using an Ad Space Auction is you get additional exposure without giving up direct sales you find yourself.

If you have multiple spots to sell, you can either sell your quantities at a specified amount or use the Dutch auction feature to list a series of static banners or multiple rotating spots.

How much should I charge for Banner Advertising?

Many bloggers and content site owners remain unsure of how much to charge for Ad Space. Overcharging will turn advertisers away whilst undercharging means cutting yourself short.

Compare what other blogs are charging in your niche. Take into account their page rank and unique visitor count. You can find this information in on their “advertise” page or request a media kit.

You can test the waters by putting your Ad Space up for auction. Of course, you can set a reserve price so your space doesn’t sell for less than you’re willing to accept.

Ad Space Pricing Indicators

There are a few things to look for when costing your advertising space:

• Positions above the fold (visible without scrolling) are worth more;
• Horizontal banners cost more since they’re more readable;
• Less advertiser competition means more value;
• Niche content is more valuable to certain advertisers than a general topic website;
• Traffic levels, particularly unique visitor count. However, this isn’t everything. If your blog is niche, it’s more likely to get the targeted visitors advertisers are looking for.
• And the most obvious: the bigger the Banner Ad, the more it should cost.

Costing Methods for Advertising Space

Before placing your available space for sale, consider how you’re going to charge advertisers:

Cost Per Click (CPC) – you get paid each time a site visitor clicks on the Banner Ad;

Cost Per Thousand Impressions (CPM) – means you sell bundles of 1000 Banner Impressions. This means you must deliver the amount of impressions.

Cost Per Action (CPA) – you get paid a commission or flat fee each time your visitors clicks on a Banner Ad and perform some sort of action (like making a purchase, subscribing or registering). This is basically an affiliate program.

Cost Per Time – this involves selling Banner Space for a number of days, a week, a month or whatever period you propose.

If you’re accepting payment via any method other than time placements, you will need to keep thorough records and provide reporting to your advertisers. Software is available to assist you.

Most bloggers don’t offer direct advertising based on some action or event taking place. It makes their income is too dependent on the quality of the advertisement. Many just look to sell time-based advertising.

What Conditions Should I Impose?

Remember to always specify your requirements and creative specifications, such as:

• Ad dimensions;
• Format;
• Flash requirements;
• Maximum file size;
• Animation restrictions (eg: maximum animation time, loop maximum)
• Appropriateness (eg: no adult content)

Selling advertising space yourself is definitely more time consuming. The process has been made simple with the help of Ad Space Auction websites. However, it’s still not a passive option. Just like any other business model, the more work you put in, the higher the rewards are.

About the Author

Writer of Banner-Advertising.info, an information source on internet advertising, Banner Ads and online marketing strategies. Luke Bryant has a degree in Information Technology with secondary major in Economics after graduating in 2000. Since, he has gained extensive experience in online advertising and marketing through building his own successful online businesses.

Article Directory Source: http://www.articlerich.com/profile/Luke-Bryant/60933

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